DRIVING MATTERS
when did driving become a chore? A MindlesS act of going from point A to b? A Never ending cycle Of repeated Patterns? When we Shifted the focus back on the drivEr, we Rediscovered that driving is Liberating. driving is security. Driving is Fun. driving matters.
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Creative directors / STEVE MORRIS / MELISSA WEBBER
Directors / DAYTON + FERIS
Editor / MICHAEL HELDMAN
Copywriter / ANTHONY CARDENAS
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Director / DAVID FRANKHAM
Editor / CHARLIE HARVEY
